We were invited by NEWH to present our case study- Revolution not Evolution to a group of professionals in the hospitality industry. The event was hosted by the Charles Luck Stone Center and was held at their studio location. We challenged the group by suggesting this premise- I bet you are not in the business you think you are- and challenged them to imagine the way hospitality and design professionals can capitalize on their expertise in this shifting emerging economy and culture.
Hospitality has long understood the nature of a brand promise and delivering on this promise consistently in every facet of your business or organization. We were thrilled by the response. This attentive group embraced both the big concept as well as the specifics. We feel rewarded when presenting to such an audience, feeling confident that thinking differently and elevating the quality of design and experience will ultimately improve all our lives.